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Oscellation Natural Supplements Company launches an Adobe Business Catalyst Ecommerce Website with Designtech Studio

Oscellation is an Austin, Texas based natural supplements company.  They approached Designtech Studio regarding their website redesign project.  Oscellation has conducted their business under the name, "Metabolic Therapies" for number of years, but they've decided to move forward with the new name "Oscellation".  With the new name in place, Oscellation worked with an advertisement agency to create a branding strategy.  With the focus for the new company in place, Oscellation came to Designtech Studio to produce the branding images that included logo design, packaging label design, website redesign, and website development.  The previous website did not have content management system or online shopping features.  Therefore, the site was not generating revenues and was not offering new information to their customers.  Designtech Studio is a certified and showcased Adobe Business Catalyst Partner that focuses on website design and development and we are excited to introduce the newly redesigned Oscellation ecommerce website to the public.  

The previous business model for Oscellation was to focus on catering to the wholesale customers.  However, they decided to pursue the general public and direct sales for the new website.  The new website needed to still offer wholesale customers with an easy way to order discounted priced items.  In order to generate more customers to the site that previously knew nothing about these natural supplement products, Designtech Studio and the SEO copywriters and blog writers worked together to setup a blog tool that they is easy to maintain and publish.  The blog section of Oscellation is a very active place on the site with multiple posts being published each week on the site as well as on RSS feed.

The eCommerce portion of the site needed to not only offer product info, but pricing for general customers as well as for the wholesale customers.  The site also has bulk order pricing discounts.  Here are some eCommerce shopping features included in the site:

  • Product Management Tool
  • Inventory Management
  • Discounts and Bulk Pricing
  • Wholesale and Regular Pricing
  • Weight and Shipping Calculation
  • Shopping Cart
  • Secure Check Out Process

The other parts of the Oscellation website includes website platform features such as:

  • Email Marketing
  • Newsletter List Subscription
  • Content Management System
  • Blogs and RSS Feed
  • Home Page Banner Ads and Slideshow
  • Latest News and Announcements
  • Testimonials Management Tool
  • Frequently Asked Questions
  • Literatures and Resource Library
  • Customer Account Management
  • Social Networking Sharing Links
  • SEO Friendly Design and Development Techniques
  • And more...

Read more about Oscellation's branding designs created by Designtech Studio on our next blog post.  

View more images and a case studies for this project by going to the Website Portfolio Section.

Visit Oscellation.com to view the live eCommerce website. 

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