Our latest Adobe Business Catalyst project is ProPlugger. ProPlugger is a classic, homegrown, American business, dealing in lawn and general landscape repair, weed control, and bulb planting. This labor of love has grown out of one man’s passion, to be an up and coming presence in the lawn care industry.
ProPlugger needed a total reinvention of their website to match the expanding vision and scope of their company, and to also support their new, fledgling product line, all while staying within a very conservative budget. While the constraints were tight, if one has the right finesse and knows their platform well, it’s amazing what can be accomplished!
Aesthetically, ProPlugger is re-envisioned as a cleaner, warmer, more professionally inviting, version of it’s former self, while functionally it is a total e-commerce re-design. The business has entirely re-envisioned itself, and in doing so, has moved completely away from the standard paypal e-commerce check-out to an integrated payment gateway solution. This solution incorporates the content and theme of the site within the payment gateway and allows for SEO keyword rich content on blogs.
Adobe BC’s CMS - Content Management System – makes this site entirely manageable by the client. With Designtech Studio and Adobe Business Catalyst, the client stands ready to take control over their business, as they bring their new vision fully into the online marketplace.